Post by huangshi715 on Feb 15, 2024 5:22:22 GMT -6
Numbers tend to do particularly well in headlines, as Conductor indicates: overall headline preference Quantifying your benefits in your headlines will help boost conversion rates. Image source As the Conductor chart shows, the headline “Ways to Make Drinking Tea More Delightful” lets the reader know that he or she will learn something about drinking tea – but the headline “30 Ways to Make Drinking Tea More Delightful” promises the reader 30 unique benefits. It also touches on the disequilibrium concept discussed earlier: when 30 potential benefits are listed, the reader begins to wonder what those 30 unique ideas might be, and part of the brain remains .
Including numbers in your headlines can make them 36% more Croatia Email List likely to be clicked. CLICK TO TWEET 5. Optimize for keywords that will drive more traffic When Alexis Grant generates headlines for her clients, she generally steers clear of using clickbait. Why, you ask? Because clickbait isn’t good for SEO: Clickbait doesn’t work incredibly well if you’re trying to get a keyword into the headline. It’s more important to put the keyword in that describes the story. Instead, Alexis relies on keyword research and her SEO knowledge to write clickable headlines that drive long-tail traffic.
“We’re looking for a headline that’s catchy but that also uses the keywords that we want the site to rank for,” Alexis told me. “We get a lot of traffic from search, and we get that traffic for a lot of reasons, but optimizing our headlines is a big part of it. If you want to start doing keyword research for your next headline, these are the tools that Alexis’ team at Socialexis team recommends: Google Trends, which lets you compare different search terms and choose keywords that are likely to be high performers.
Including numbers in your headlines can make them 36% more Croatia Email List likely to be clicked. CLICK TO TWEET 5. Optimize for keywords that will drive more traffic When Alexis Grant generates headlines for her clients, she generally steers clear of using clickbait. Why, you ask? Because clickbait isn’t good for SEO: Clickbait doesn’t work incredibly well if you’re trying to get a keyword into the headline. It’s more important to put the keyword in that describes the story. Instead, Alexis relies on keyword research and her SEO knowledge to write clickable headlines that drive long-tail traffic.
“We’re looking for a headline that’s catchy but that also uses the keywords that we want the site to rank for,” Alexis told me. “We get a lot of traffic from search, and we get that traffic for a lot of reasons, but optimizing our headlines is a big part of it. If you want to start doing keyword research for your next headline, these are the tools that Alexis’ team at Socialexis team recommends: Google Trends, which lets you compare different search terms and choose keywords that are likely to be high performers.